Andy Williamson | Co-Founder boozebud.com

Oct 20, 2016

On today’s show we talk with Andy Williamson, Co-Founder of boozebud.com, about disrupting the alcohol industry with a bespoke and proprietary technology solution.

What we discuss on today’s show

  • The catalyst for leaving a high-paying and exciting investment banking career to be an entrepreneur.
  • Creating a USP around a bespoke and proprietary technology solution and enhancing the entire customer experience (from inspiration and education to range and price).
  • The effective use and significant investment in digital marketing (Facebook, Instagram and Google ad-words in particular).
  • Why Instagram Stories should be interpreted by Snapchat as verification that they are doing things right.
  • Stealing market share and staying one step ahead of the large, predatory competitors.
  • When and why to raise capital.
  • Amazon as a competitor.
  • Lessons from Uber Eats, Uber Rush, Deliveroo et al.
  • Jumping in, identifying and countering issues and finding sustainable solutions.
  • How Macquarie Bank instills an owner’s mindset in its people.
  • Why if you are an employee and have the desire to do something entrepreneurial, there is no downside from having a dig.
Share This

CONNECT WITH US

Join our supportive community and receive our inspiring eBook, featuring wisdom from 70 pioneering thought leaders from across the globe.

Welcome to the Shaw Show, we have a bunch of interesting and inspiring guests scheduled.